Primary Graphics design ideas-creative design and marketing Preston Manchester London Chorley
Case Studies
Here are some examples of projects we have undertaken for clients and the results achieved. If you would like to see a bigger selection please request our news sheets on the 'quote me' page.
Derian House Website gets PHENOMINAL results!
That is how Susie Poppit of Derian described the difference the new website, designed by Primary, has made to fundraising for the children's hospice in Chorley.
The site is being found and appreciated by private and corporate clients nationwide and has attracted donations of as much as £15,000 from one source.
Primary created a corporate style for the website and other fundraising literature for Derian, and this has helped convey their message and make their point more clearly and professionally and contributed enormously to the fundraising effort
Further proof that good design pays dividends!
www.derianhouse.co.uk
Manufacturing / Retailing
Improved packaging design can help clients compete more effectively in the market place. Labrador Life is a new product specially designed to cater for the needs of this particular breed. Primary have created the brand identity with this bold, appealing and informative pack which follows a brand styling we have set for the Pero range of dog foods. Result: Now a leading brand and Pero sales are back on track due to improved branding and presentation.
Leisure
Primary's experience from years of working for hotel and catering clients enabled us to come up with a formula for Haworth's Bistro that looks extremely classy, yet simple and practical - without the need for ugly, 'wipe-clean' lamination. Lunch and sweet menus that change daily can be printed internally without losing on presentation. use of high quality textured paper meant that single colour printing was all that was needed, further reducing costs, yet giving a far from low-budget impression.
Professional Services
A firm of accountants required a direct mail campaign that showed that they are different to other practices. The message is simple and direct and strikes a chord with all business people. Who wouldn't like to keep more of what they make?
Public Sector
Fundraising literature must be well thought out and strike the right balance between hard sell and sensitive representation of the cause in question. It must be professional and well-presented but not appear extravagant or over-costly.
Property
In selling properties, as with all marketing, you must appeal to your target audience. Pikestone Properties wished to market a development of 16 1-bedroom apartments suitable for singles, first time buyers and older couples. Primary produced a sales leaflet which included plans, an artist'simpression and 'lifestyle' shots from our library, as well as the distinctive logo we designed for Pikestone.
Marketing / PR / Promotions Agencies
Our design for Merseyside Festivals, won the account for a local marketing agency pitching against large Liverpool agencies. Our logo and advertising concepts were used in a Granada TV campaign.
